I have never really had any luck with any long wearing formulas, but today I was at Macy's around 4PM. I went to browse and the SA applied Rouge Double Intensite in Amethyst on me. The color itself was a pretty jem-like muave. Not too bold or strong... more like a stain. Then she topped it with the clear lip gloss that's on the other side of the product.
Without really thinking about it, I went home...... made dinner, drank some tea, ate dinner, had ice-cream, and now at 10PM I went into the bathroom to grab my dental floss and I seriously did a double take when my lipgloss was still there! Exactly like how it was at 4PM.
I have to admit the texture is totally amazing. It's not like a long-wear formula at all. It simply feels like a lip gloss and not even like an overly sticky tacky lip gloss! The price is a little outrageous, $30. But if you're in the market for a long wear lip product and I can highly recommend this one.